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Channel Boosting: How Print and Direct Mail Supercharge Your Marketing Plan
Print and direct mail are powerful tools that should be used strategically in your overall marketing plan. When combined with digital channels like email, social media, and your website, print helps you reach more customers, boost engagement, and improve your return on investment.
EmcoMail
3 days ago3 min read
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The Print Comeback: Why Gen Z and Millennials Are Driving a New Era of Print
At EMCO Print & Mail, we’ve been in the print and mail game long enough to recognize a trend when we see one—and right now, one of the most surprising and exciting shifts is this: younger generations are falling in love with print.
EmcoMail
Jun 163 min read
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Print Delivers: Reaching People Where Digital Can't
In an increasingly digital world, it's easy to forget that not everyone has reliable access to the internet or the ability to navigate...
EmcoMail
May 13 min read
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The Power of Color in Direct Mail: How to Capture Attention and Drive Action
The colors you choose in your direct mail pieces can evoke emotions, create intrigue, and even drive purchasing decisions.
EmcoMail
Mar 263 min read
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Why Mail Matters in Changing Times
In an age of digital overload, mail remains a steadfast and reliable means of communication.
EmcoMail
Feb 203 min read
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Think Local, Print Smart: Unlocking the Benefits of a Local Print Partner
Working with a local commercial print and mail service offers unbeatable advantages to online print platforms: personal attention,...
EmcoMail
Jan 273 min read
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Direct Mail Strategies to Empower and Engage Your Community
Direct mail is a powerful tool for community-oriented and local organizations.
EmcoMail
Nov 26, 20244 min read
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What to Do After Rebranding: Essential Print Materials for Your New Look
Rebranding is an exciting step for any business. Whether you've updated your logo or overhauled entire brand identity, it's a new chapter.
EmcoMail
Oct 29, 20243 min read
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Integrating Print in Schools
In today’s tech-driven classrooms, educators increasingly recognize the importance of print-based learning materials.
EmcoMail
Oct 14, 20242 min read
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The Vital Role of Paper Selection in Your Print Project
In the digital age, where emails and social media dominate, the tactile feel of a quality printed piece can leave a significant and lasting
EmcoMail
Sep 13, 20243 min read
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Beyond Digital: Print delivers powerful content and brand storytelling
When every brand is vying for attention on screens, print marketing offers a refreshing and impactful way to tell brand stories. Print's tac
EmcoMail
Jul 30, 20244 min read
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The Power of an Envelope: Elevating Your Direct Mail Strategy
In the digital age, where emails flood our inboxes and online ads compete for attention, the tactile experience of receiving physical...
EmcoMail
May 6, 20243 min read
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Direct Mail Magic: How to maximize returns on your marketing investment
Today’s email inboxes are swamped with messages, and online advertisements often get lost--or ignored--in the noise. At the same time, print
EmcoMail
Apr 1, 20243 min read
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Evolution of the US Postal Service: From Handwritten Notes to Personalized Digital Printing
The history of the United States Postal Service (USPS) is a journey that spans centuries, witnessing significant transformations in the...
EmcoMail
Jan 31, 20243 min read
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Print Advertising and Direct Mail in 2024 and Beyond
As we approach the end of another year, it's essential for businesses to start planning smart marketing and advertising strategies for...
EmcoMail
Nov 16, 20234 min read
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Driving Success with Print: Essential Print Marketing Materials for Food Trucks and Pods
Food trucks have become a culinary phenomenon, and setting up food truck pods, where several culinary vendors congregate in one location, is
EmcoMail
Oct 30, 20234 min read
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Need a winning strategy? Use direct mail in your next political campaign
In the fast-paced world of political campaigns, where digital marketing and social media often dominate the landscape, one traditional strat
EmcoMail
Sep 28, 20233 min read
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Shift Sales into High Gear with Targeted Direct Mail
From car washes and tire stores to auto repairs and accessories sales, direct mail campaigns offer unique advantages to businesses in the...
EmcoMail
Aug 1, 20233 min read
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Opening Doors, Inspiring Action with Print and Mail
How to harness the impact of direct mail for nonprofits and churches Direct mail and printed marketing are especially valuable tools for...
EmcoMail
Jul 17, 20234 min read
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Print Boosts Visibility in Medical, Law & Financial Businesses
In the era of digital marketing, it's easy to overlook the impact of traditional advertising methods like direct mail. However, for professi
EmcoMail
Jun 28, 20233 min read
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